The kinnow is a high yield mandarin hybrid cultivated extensively in the wider Punjab region of Pakistan. It was developed in Americas through agricultural research.
In a hot climate, plants can grow up to 35 feet high. ‘Kinnow’ trees are highly productive; it is not uncommon to find 1000 fruits per tree.
The fruit matures in January or February. It peels easily and has a high juice content.
Most of the target export markets of the Pakistani ‘kinnow’ are those of developing countries. Only 2.6 percent of ‘kinnow’ exports target the markets of developed countries, which is due to the emerging demand for seedless ‘kinnow’ by the developed countries. About 61 percent of total world exports of oranges and mandarins are of seedless varieties. Some important export markets for ‘kinnow’ are:Iran, Bahrain, United Arab Emirates, Kuwait, Oman, Qatar, Saudi Arabia, Indonesia, Malaysia, Afghanistan, Netherlands, Philippines, Singapore, the United Kingdom, Russia and Vietnam. Indonesia has also offered market access to kinnow, from Pakistan at zero per cent. Over 40% of the Pakistani exports of kinnows went to Russia in 2015. Food processing includes the selection of good-quality fruit. The ideal ‘kinnow’ is firm to slightly soft, smooth-skinned with no deep grooves, and deep orange to almost red. Human hands can better judge and avoid product with soft spots, dull and faded coloring or rough and bumpy skin. Faisalabad Agricultural University in Faisalabad,Pakistan has developed new technologies for obtaining higher yields of better quality fruits under the conditions of Punjab. These fruits can be stored at room temperature conditions or under cold storage conditions